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2011 Strategy Update -
Executive Residential Weekend for Alumni - put the date in your diary now!
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18/20 March 2011 at Horsley Park, Surrey
KT24 6DU, UK
This unique weekend programme is designed
for Business School graduates who wish to engage with fresh thinking, are looking to be
inspired and challenged and to network with like-minded individuals. Further
information to follow. If you are interested in reserving a place contact
j.e.barker@open.ac.uk
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evening events:
Guests
welcome, Certificate of attendance available. For more
information or to make a booking, click on the events below or
ring Janet on +44(0)1908 659262. Please
do make an effort to support your local alumni group
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Half
day professional development workshops
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Half day professional development workshop
Friday 5 November, OU regional office East Grinstead. To make a booking click
here >>
Re-evaluating Competitive Strategy in B2B markets
The recent economic turmoil has resulted in many changes - not the least in
how your customers have re-evaluated their product and service buying
options. So what does that mean for your competitive environment? Old
competitors may have disappeared; new competitors emerged; geographic shifts
have occurred in many global industries and changes in customer behaviours
have created new indirect competition.
This workshop will concentrate on three important aspects of understanding
your competitive environment. We will:
- Begin by defining your markets, developing market maps and
competitive frames - from the customers' perspective. How do your customers
view the alternatives to your products and services in addition to the
direct competition?
- Evaluate differing information sources. Finding external information
today is comparatively easy, but how can we evaluate what is most important,
integrate it with internal knowledge and maintain a competitive watch?
- Finally, and most importantly, how can we convert competitive
intelligence into competitive strategy?
Applying the theory and putting it into practice in complex B2B markets
isn't always as easy as it sounds in the text books. This workshop is
designed to be practical and applied. Using theory, models and case studies,
participants will be able to take time out from their day to day activities
and work through the key components to re-evaluate their sources of
competitive advantage.
Half day professional development workshop
Friday 26 November 2010, Portland Place, London 0900 registration and
coffee, finish 12.30pm.
LinkedIn - What is all the fuss about?
To make a booking click
here >>
Mark Williams MD and founder of ETN Training will deliver an engaging
workshop about what LinkedIn is and how it could be of great benefit to
everyone in business;
Areas covered include;
- How your network works
- Who you should be connecting with and why LinkedIn's big secret!
- Groups
- Profile tips and more
Check out Mark's LinkedIn profile at www.link2mark.co.uk
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Business School Annual Lecture - your help needed
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Do you have a contact for a business speaker for the School's annual 2011
Lecture? Please send any recommendations to Christine c.sargent@open.ac.uk
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Browne
review of HE Funding and Student Finance – a message from Martin Bean, Vice
Chancellor of the Open University
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The
Browne Review, published yesterday, recommended
that, for the first time, all part-time students in England
studying 40 credits or more should have the same support for the
cost of learning as full-time students. We must continue to make our
case by our advocacy and by our actions.
This week we launched a new website
to help us marshal and support all of our many ambassadors. The Four in
Ten website http://fourinten.org/ makes
the case for the 39% of all undergraduates in
England
who choose to study part-time but who don’t yet have the same entitlement
to funding as their full-time counterparts. As the debate grows in the
coming weeks, we will be asking our friends, students, alumni and honorary
graduates to support us by writing to their MPs, joining the public debate
and offering their stories and experiences to strengthen our case. The Four
in Ten website gives them the tools to do this.
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Discounted
Management Books
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Get the latest business thinking at a great price! McGraw-Hill is pleased to
offer a 40% discount on the Book of the Month and a 20% discount on a
selection of best-selling titles. Just click on the 'buy book' button on this
page to take advantage of this offer.
For more details and bulk sales discounts,
please contact Jon Shipley via email: jon_shipley@mcgraw-hill.com
or
phone +44(0)1628 502950
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| News
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Quick
Links
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Membership directory
This secure online directory
is a great tool that will enable you to network with fellow OU
Business School alumni. The directory is an opt-in service only, so
if you would like to give us permission to publish your details,
please register online.
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OU
Business School group
4251 members |
Your alumni association has
launched a dedicated OU Business School group on Linkedin. Linkedin
is an online professional networking service, used by over 8 million
professionals worldwide. It allows members to connect with each
other and expand their business contacts. Through this website you
are able to search and view OU Business School group members'
profiles as well as their networks. You see much more than a
name. All connections are controlled by you, this is an opt in
only.
How to join: Joining
LinkedIn is free, as is membership of the OU Business School group
in Linked In. You are pre-approved as a member of the OU
Business School alumni association and can join the group immediately by clicking on
this link:
https://www.linkedin.com/e/gis/2297/739F3E3270B6/
You will need to use the same e-mail address with Linkedin as the one to which
this e-newsletter is sent. You can add this address
additionally to your existing
LinkedIn account.
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Other Useful Links
Continuing
Professional Development
Read newsletter online
Browse
past newsletters
Latest News
OU Business School alumni Website
OU Business School
Website
OU Alumni
website
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Update your details!
If you wish to receive our monthly
e-newsletter and other regular
communications such as invitations to relevant events, please register
or update your details online now and keep connected to this
thriving international network!
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| Workmaze
is a career coaching and information company which works with
leading business schools worldwide, delivering career
services, information products and recruitment services.
Workmaze coaches have extensive experience in both MBA and
executive level recruitment and hold internationally
recognised qualifications in career coaching and guidance.
They are supported by a team of researchers drawn from
blue-chip information management and head-hunting
environments. Our subscription to Workmaze gives you free
access to the following guides: MBA Recruitment in the Top 100
Global MBA Recruiting Companies (Updated monthly) and MBA
Recruitment in the FTSE Euro 100 Companies (Published in May
& October). In addition, you benefit from discounted rates
on coaching services such as career assessment and 'getting
interviews' programmes. For full details, click
here |
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Alumni
Offers
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Magazine subscription
offers
Take advantage of the lowest prices available on subscriptions to
magazines such as The Economist, Time, National Geographic, Vogue and
many others. www.alumni-subscriptions.co.uk
Get your own website for £99 -
ideal for
small businesses and consultancies, add pages and features as your
business expands. Details and enquiries: www.getsetup.net.
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Continuing Professional
Development
Make the most of your OU Alumni status by taking advantage of a special
course fee with the OU which allows you to study our short, online CPD
courses at a discount of 10% off the published course fee. For more
details, visit http://www.open.ac.uk/cpd/
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About
this newsletter
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This newsletter's purpose
is to keep you updated on news about the OU/OU Business
School and its various products, the alumni association,
offers and affinity deals, alumni events and just about
anything else that you request. Offers have been
selected as appropriate for our readership. The
companies and people offering them are not necessarily
connected to or endorsed by the OU Business School.
You will see that many
of the items link back to the alumni website www.open.ac.uk/oubs-alumni,
where you will also find news and events listings, the
detail of all our services and benefits, as well as
useful links and the online membership directory.
If your details don't
appear in the directory, it is probably because you have
not opted in yet. For data protection reasons, we need
your permission to publish your details in the
directory. You can register online at (check link)
We would also like to
receive news from you (with web links) that we can
circulate to the rest of the alumni association, as well
as your comments and ideas for improvement. Please send
your suggestions using our online feedback form (check
link), or email me at c.sargent@open.ac.uk
E-mail
newsletter format and unsubscribe requests
You are receiving this
newsletter because you have supplied your e-mail address
to the OUBS Alumni team. Your e-mail address will not be
passed to a third party without your permission. We
would like as many people as possible to be able to view
this newsletter in formatted HTML (i.e., with a better
layout, colours and links to online resources). If your
e-mail program cannot read this, or you would prefer to
receive a text-only notification when the newsletter is
ready to read online please click
here or e-mail oubs-alumni@open.ac.uk.
If you currently receive the text reminder and would
like to start receiving the HTML version via e-mail
please click
here.
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Christine Sargent (c.sargent@open.ac.uk)
Alumni Relations Manager
OUBS Alumni Office,
Michael Young Building,
Walton Hall, Milton Keynes MK7 6AA
Tel +44 (0)1908 652874 Fax +44 (0)1908 655102
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